Curl Perfect Hydrating Shampoo

Ecru New York's Curl Perfect Hydrating Shampoo revitalizes curly hair with nourishing coconut oil and shea butter. Designed specifically for curls, it gently cleanses while enhancing and nurturing each strand, resulting in soft, touchable, and frizz-free curls. Fortified with aloe vera and chamomile extracts, the formula boosts moisture and protects color. Free from sulfates, parabens, and silicones, this shampoo leaves curls bouncy, well-defined, and beautifully shiny.