Seduction has become too easy and immediate in the post-modern world: instant visual gratification achievable without the slightest effort. Hugo Boss believes in a different kind of seduction: seduction is an art, a slow and constant tension aimed at waiting, which finds a perfect balance between security and nonchalance. He knows what women really want, it is a masterful orchestration of all the senses. A sensation difficult to forget. The Scent, the men's fragrance by Boss Parfums, reveals a different side of the Boss man. A man who celebrates personal rather than professional achievements, his success is seductive. It is evident in the way he presents himself, in the cut of his suit, in his self-confidence. Top notes: spicy ginger gives the fragrance a lively and seductive touch. Heart notes: Maninka fruit combines with lavender and envelops the skin with sensuality. Base notes: intense shiny leather, persistent like memory, conveys a pure and magnetic masculinity.
