This book provides a cutting edge analysis of the rapid rise of Chinaâs network society and reviews recent key developments within Chinaâs internet economy, notably the concepts of âLucky Moneyâ and E-Business on Wechat, and Crowd-Funding Platforms. It focuses on drawing out the sociological impact of these economic developments, examining among others the bearing of the decentralization of e-business in rural areas. It offers a vital sociological perspective on the development of Chinaâs internet society and how it affects social and professional relations, examining the shift from the traditional Red Envelope Giving Culture to Digital Red Envelope, micro charity 2.0 as well as the Rise of Internet Crowd Funding in China. Combining an up to date analysis of the current state of play of Chinaâs internet society with expertise in the rapidly changing landscape of Chinaâs social media, this book provides key insights into how technology impacts on the communication and movement of population in China, in both social and economic spheres.
