Pearson

Operations Strategy

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MarcaPearson
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Sets the standard for excellence in the field and distinguishes itself as a truly vital and comprehensive book within its domain. The book is enriched by numerous real-world and up-to-date examples, along with insightful case studies, ensuring that the readers gain a holistic understanding of the subject. Dr Arijit Bhattacharya, Associate Professor in Operations & Supply Chain Management, Norwich Business School, UEAThe go-to resource on operations strategy, exploring key activities, processes and decisions adopted by a wide range of businessesOperations Strategy, 7th edition encourages a thorough understanding of the topic, building on concepts from strategic and operations management to marketing and HR [...] way an organisation manages their operations strategically can have a huge impact on its prospects whether large or small, service or manufacturing, for-profit or not-for-profit, international or local. Operations strategy is fundamental to the success of any organisation...

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