Guaranteed permanent color. Rich, professional results. Perfect. una 100% gray coverage. | Legendary professional hair color with una Creamy, non-sticky, and foolproof texture. True color results. Works deeply thanks to Ioneno G, which preserves the fiber's lipids and protects and strengthens colored hair. | Get rich, intense, and vibrant color that lasts. Its Ioneno G formula also improves straightening and enhances the softness of colored hair. It has a alto degree of cosmetic effectiveness that lasts.